don’t miss

How Gucci, Balenciaga, Dior are killing the “shoes specialists”
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A few years ago articles on must-have shoes were full of recommendations for Louboutin, Sergio Rossi, Charlotte Olympia, Roger Vivier and the “shoes specialists”. Now the spotlights are on Gucci,…

Is Phoebe Philo Headed to Chanel?
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Karl Lagerfeld is at the helm of the French legendary brand since 1983, he’s a legendary designer who left an indelible trademark in the fashion industry. He works for Chanel…

On Armani and 7 Golden Rules of Success (and why they are not enough)
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Armani was founded by Giorgio himself and Sergio Galeotti 42 years ago. Mister Armani is one of the most powerful fashion designer and entrepreneur of the industry and of its…

Jacquemus or the Unexpected Success of a new Brand
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Simon Porte Jacquemus recently founded his eponymous fashion brand. Cultivated and light spirited, tenacious and motivated, talented and creative Jacquemus is an independent designer who succeeded to convince the French…

Why Apple is still the Market Leader and the Coolest Brand (despite all the critics)
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It is amazing how Apple devices are considered cool despite the fact they aren’t the most innovative technologically speaking compared to competitors Huawei and Samsung. It’s a cool (and not…

Why Gucci is the most relevant Brand in Fashion now (and why it doesn’t set the example)
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Corriere della Sera published an interview to Gucci CEO Marco Bizzarri last Saturday. Bizzarri is a great believer in change, being curious, listening to young employees, disrupting the status quo.…

Western Influencers are the New Media, Chinese Influencers the New Retailers
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Western influencers are the new media tools of the Brands they collaborate with. Previously this role was played by fashion magazines while more frequently these ones are replaced by fashion…

Pierre Bergé. He Will Be Deeply Missed
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“I am a man who has spent more than half a century ostensibly and visibly accompanying Yves Saint Laurent throughout his life – but not only that. In the past…

Tom Ford the Master of Luxury
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Tom Ford brand is near to 2 billion $ revenues. After the exit from Gucci Group Tom Ford and Domenico De Sole quietly and with the usual class and elegance…

Louis Vuitton and the Magic of a Super Brand
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In a very interesting interview recently released to the SCMP, Michael Burke, the CEO of Louis Vuitton (and maker of the successful relaunch and turnaround of Fendi), pointed out some…