luxury

Gucci, Valentino, Bulgari and Fendi or Do Like The Romans Do
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The Fab Four of #fashion and #luxury show an outstanding firepower in the industry. They have a stunning business and are in the hotlist of must-have brands. What is the…

Karl Lagerfeld Legacy for Fashion Professionals
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The moving CHANEL show of today doesn’t close an era, despite the “Heroes” final catwalk soundtrack. Karl Lagerfeld immense legacy will stay forever in the #Fashion system. We can still learn a lot from…

What BOTTEGA VENETA (among others) Can Learn From FENDI
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When I joined Fendi, some colleagues at Ferragamo tried to discourage me. “Fendi is going nowhere”. I didn’t listen and, fortunately, I had the chance to give my humble contribute…

Chanel or the Best Strategy in Luxury
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It’s news of today that Chanel bought a stake in Swiss high-end watchmaking supplier Kenissi and it will launch at Baselworld in March a new product featuring an automatic movement…

Raf Simons, Calvin Klein and the Voldemort factor
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Raf Simons, Calvin Klein and the Voldemort factor Calvin Klein and Raf Simons “amicably” parted ways. A press release said “Calvin Klein, Inc. decided on a new brand direction which…

#FrancaSozzani. A tribute
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Today, two years ago Franca Sozzani left us. Sad time. The last time I saw her it was at a gala dinner. I was with the Creative Director of the…

Patagonia, a Truly Sustainable Company.
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When, following Trump tax cuts, Patagonia CEO realized that the company benefited of a plus 10 million US dollars, she could have decided to use them for rewarding shareholders or…

#Luxury is About Time (not Pricing)
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I recently decided to print new business cards for my The Fashion Dispatch. A website with a kind of typewriter font, no pictures and well, personally crafted contents. There are…

“Time for an Urgent Awakening” for Fashion Brands
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As per the McKinsey & Company “State of Fashion 2019” next year won’t be easy, and the consulting firm calls for an urgent awakening all the fashion brands. The document…

Golden Rules for Luxury CEOs and Founders
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Some key learnings from what happened last week. China is increasingly the battlefield for Brands survival and growth. Be focused, learn the rules and try not to mess with them…