Posts Tagged :

branding

Fashion and the Dorian Gray Syndrome
150 150 SUSANNA NICOLETTI

“Yes, Mr. Gray, the gods have been good to you. But what the gods give they quickly take away. You have only a few years in which to live really,…

Millennials? A Short Term Strategy.
150 150 SUSANNA NICOLETTI

Many luxury and fashion brands are cashing in thanks to the Millennials wave. What’s the reason behind such an obsession? 1. A fresh target makes a perfect attention-getting hook for…