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	<title>luxury news Archives - SUSANNA NICOLETTI</title>
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		<title>On Slow Luxury and Women</title>
		<link>https://www.susannanicoletti.com/luxury/on-slow-luxury-and-women/</link>
		
		<dc:creator><![CDATA[daniela]]></dc:creator>
		<pubDate>Sat, 12 Aug 2017 09:28:33 +0000</pubDate>
				<category><![CDATA[don't miss]]></category>
		<category><![CDATA[luxury]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand positioning]]></category>
		<category><![CDATA[china luxury market]]></category>
		<category><![CDATA[luxury business]]></category>
		<category><![CDATA[luxury industry]]></category>
		<category><![CDATA[luxury management]]></category>
		<category><![CDATA[luxury news]]></category>
		<category><![CDATA[lvmh]]></category>
		<category><![CDATA[moynat]]></category>
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					<description><![CDATA[<p>The post <a href="https://www.susannanicoletti.com/luxury/on-slow-luxury-and-women/">On Slow Luxury and Women</a> appeared first on <a href="https://www.susannanicoletti.com">SUSANNA NICOLETTI</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="grve-section grve-primary-1" data-section-title="" data-section-type="fullwidth-background" data-image-type="none" data-full-height="no"><div class="grve-row grve-bookmark"><div class="wpb_column grve-column grve-bookmark grve-column-1"><div class="grve-element grve-text"><p>LVMH Moynat CEO is right on luxury brands and pretty questionable on women customers segmentation</p>
<blockquote class="wp-embedded-content" data-secret="Z6sNL0E9Je"><p>
<a href="https://jingdaily.com/moynats-ceo-authentic-luxury-brand-should-be-slow/">Authentic Luxury Brands Should Be &#8216;Slow,&#8217; According to Moynat CEO</a>
</p></blockquote>
<p><iframe title="&#8220;Authentic Luxury Brands Should Be &#8216;Slow,&#8217; According to Moynat CEO&#8221; &#8212; Jing Daily" class="wp-embedded-content" sandbox="allow-scripts" security="restricted"  src="https://jingdaily.com/moynats-ceo-authentic-luxury-brand-should-be-slow/embed/#?secret=Z6sNL0E9Je" data-secret="Z6sNL0E9Je" width="600" height="338" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe></p>
<p>In brief luxury is:<br />
1. Slow and niche<br />
2. Balance between productivity and quality<br />
3. No sales and revenues obsession (Steve Jobs anyone?)<br />
4. Specific target of customers=5% High Net Worth Individuals<br />
5. Streamlined distribution<br />
6. No plans for e-commerce launch</p>
<p>On the other side is it really true that “Chinese ladies are relatively more independent and resilient than Western women, and have more autonomy when making decisions” or is he just fishing for compliments?</p>
<p>Probably it’s just a matter of luxury products life cycle/regions of the world and not an issue on Western and Chinese ladies</p>
</div><div class="grve-element grve-align-left"><a class="grve-btn grve-btn-medium grve-square grve-bg-primary-1 grve-btn-line" href="https://www.susannanicoletti.com/the-fashion-dispatch/" target="_self" style=""><span>VIEW ALL POSTS</span></a></div></div> </div><div class="grve-background-wrapper"></div></div><div class="grve-section grve-feature-footer" data-section-title="" data-section-type="fullwidth-background" data-image-type="fixed-bg" data-full-height="no"><div class="grve-row grve-bookmark"><div class="wpb_column grve-column grve-bookmark grve-column-1"><div class="grve-element grve-image grve-align-center" style=""><img fetchpriority="high" decoding="async" width="2560" height="2476" src="https://www.susannanicoletti.com/wp-content/uploads/2019/11/chinese-fashion-scaled.jpg" class="attachment-full size-full" alt="" srcset="https://www.susannanicoletti.com/wp-content/uploads/2019/11/chinese-fashion-scaled.jpg 1x,https://www.susannanicoletti.com/wp-content/uploads/2019/11/chinese-fashion-scaled.jpg 2x" /></div></div> </div><div class="grve-background-wrapper"></div></div>
<p>The post <a href="https://www.susannanicoletti.com/luxury/on-slow-luxury-and-women/">On Slow Luxury and Women</a> appeared first on <a href="https://www.susannanicoletti.com">SUSANNA NICOLETTI</a>.</p>
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